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05.06.19Meetrics Viewability Benchmarks Q1/2019: Viewability of display and video advertising is improving in most European markets
In the first quarter of 2019, the European average viewability rate for display advertising was 59 percent and for movin...Read more...
05.10.18Marcus Ericson is Meetrics' most recent addition
Former Sellbranch Programmatic Director Marcus Ericson becomes...Read more...
24.07.18Viewability Benchmarks: 42 % of all UK display ads were not seen in Q2
London, 23 July 2018 – Meetrics' latest Viewability Benchmarks show that viewability rates for display campaigns maintained the same level as Q1. Values for banner advertising decreased by one perce...Read more...
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