Our Ad Viewability benchmarks Q3/2014

Get an updated breakdown of our benchmarks for the German market for each quarter. The data is based on the definition of visibility from the Media Rating Council (50/1).


70 percent
Visibility rate*

24,3 sec.
Ø-Duration of visibility*

17,0 sec.
Ø-Duration of visibility**

* ≥ 1 sec, ≥ 50% of the surface ** ≥ 50% of the surface

News Attention Monitor

Meetrics also offers a solution specifically designed for news portals, which shows the activities of your readers in real-time. Find out which teasers and articles really interest your readers.


14. October 2014

Meetrics Workshop about media time on the 21st October 2014

Sorry, this entry is only available in Deutsch.

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25. September 2014

Meetrics supports the Admanagerforum for publishers in November 2014

Meetrics supports the Admanagerforum for publishers on the 6th November 2014 in Berlin.

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11. August 2014

Meetrics at the dmexco 2014 in Cologne

In just a few weeks, from 10 – 11 September 2014, the opinion leaders of digital advertisement from around the world will meet again at the annual dmexco in Cologne/Germany.

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01. July 2014

Felix Badura as a speaker at the Summit 2014

Felix Badura, Director Product & Operations, speaking about quality standards in online ad viewability at Summit 2014:

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23. June 2014

Webinar about ad viewability

WFA Webinar with Anant Joshi, Director International Sales, speaking about the challenges surrounding online ad viewability:

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19. June 2014

Meet us on the 26th June 2014 at the Admanagerforum in Hamburg

Meetrics supports the Admanagerforum for agencies where top agency members will discuss exciting topics about admanagement, adoperations and adtechnology.

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Our memberships

BVDW iab europe iab UK iab austria iab singapore